Interested in working on cutting-edge blockchain technology and creating equitable access to the global financial system? Since 2014, the mission-driven team at the Stellar Development Foundation (SDF) has helped fuel the tremendous growth of the Stellar blockchain network, an open-source platform that operates at high-scale today. Developers and companies around the world build on it, and the SDF team is expanding to support the rapidly growing and changing Stellar ecosystem.
The SDF Marketing team aims to attract new partners and developers to build on Stellar, nurture its existing ecosystem, showcase its growing number of products, and create stronger brand awareness in a constantly evolving industry. As Developer Marketing Lead, you’ll be part of the Marketing team reporting directly to the Chief Marketing Officer and work cross-functionally within the marketing team and across SDF. You will establish the strategy and organize the execution of SDF’s developer marketing efforts, driving awareness and usage of Stellar within the developer community.
To succeed, you will be proactive, creative, organized and detail oriented, and able to thrive in a fast-paced and scrappy environment.
In this role, you will:
- Drive awareness and usage of Soroban, SDF’s new smart contract platform for Stellar via integrated marketing planning and execution
- Work closely with the Communications, Digital Marketing, and DevRel teams to develop relevant, informative, and engaging marketing material that resonates with the crypto audience, such as blog posts, social media posts, and web pages.
- Identify and engage with key influencers/organizations in the crypto and blockchain space, building relationships and securing collaborations that can help promote Soroban and the Stellar developer ecosystem.
- Collaborate with our Developer Relations team to market their content and programs
- Conduct competitive and market research on industry trends, emerging technologies, and other networks to refine messaging and represent the voice of the market internally with DevRel and Marketing.
- Identify broader blockchain communities and channels where SDF should be present and drive/coordinate that activity
- Work with our Events team on any relevant 1st or 3rd party developer events
- Work with Digital Marketing (media, web, email) on outreach and digital journey on stellar.org
- Manage additional developer marketing resources
You have:
- 10+ years of marketing experience, including developer marketing roles.
- Experience with and understanding of the blockchain developer audience, and creating marketing campaigns to drive awareness and engagement among that audience
- Track record of successful cross-functional work
- Strong team management and communication (written and verbal) skills
- Bachelor's degree or equivalent practical experience, Master's Degree bonus
We offer competitive pay with a base salary range for this position of $190,000 - $200,000 depending on job-related knowledge, skills, experience, and location. In addition, we offer lumen-denominated grants along with the following perks and benefits:
USA Benefits/Perks:
- Competitive health, dental & vision coverage
- Flexible time off + 15 company holidays including a company-wide holiday break
- Paid parental leave
- Life & ADD
- Short & Long term disability
- FSA & Dependent Care Accounts
- 401K (4% match)
- Employee Assistance Program
- Monthly gym allowance
- Daily lunch and snacks in-office
- L&D budget of $1,500/year
- Company retreats
About Stellar
Stellar is more than a blockchain. Powered by a decentralized, fast, scalable, and uniquely sustainable network made for financial products and services and a thriving and passionate ecosystem that includes a non-profit organization driven by a mission, Stellar is paving the path to unlock the world’s economic potential through blockchain technology. Built with speed and low costs in mind, the Stellar network provides builders and financial institutions worldwide a platform to issue assets, and to send and convert currencies in real time creating real world utility. Founded in 2014, the Stellar Development Foundation (SDF) supports the continued development and growth of the Stellar network and also serves the ecosystem of NGOs, corporations, universities, small businesses, governments, and solo entrepreneurs building on the Stellar network through tooling, funding and strategic collaborations. Together, Stellar is where blockchain meets the real world.
About the Stellar Development Foundation
The Stellar Development Foundation (SDF) is a non-profit organization focused on working with and supporting changemakers to create equitable access to the global financial system through blockchain technology. SDF provides grants, investments, funding, and other awards to builders and organizations. SDF also develops resources and tooling on the Stellar network to help unlock real world utility. As a nonprofit foundation, SDF puts the health of the Stellar network and the Stellar ecosystem and its mission above all else.
We look forward to hearing from you!
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SDF is committed to diversity in its workforce and is proud to be an equal opportunity employer. SDF does not make hiring or employment decisions on the basis of race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other basis protected by applicable local, state or federal law.
