PandaDoc is looking for a Lead Product Marketing Manager for Market & Competitive Insights. As the PandaDoc platform grows and evolves, we need a leader in competitive analysis to continuously assess the competitive environment, help define our differentiators, and provide insights and recommendations to our sales, marketing, product and leadership teams. They will be one of the chief authorities on understanding and evangelizing PandaDoc’s win rate vs. the competition, the drivers of that performance, and opportunities for improvement. This role entails deep collaboration with key internal stakeholders across marketing, product, sales, sales enablement, and executive leadership. Given the company-wide scope of competitive intelligence, this role will report directly to the VP of Product Marketing.
In this role, you will:
- Become the go-to person for marketing, product, sales, and executive teams on competitive insights, to influence Oyster’s product roadmap and strategies
- Synthesize competitor movements into CI newsletter, alerts, and executive reports
- Own recurring analysis and sharing of insights based on our buyer purchasing criteria data
- Contribute to the building of competitive assets and collateral (battlecards, competitive webpages, etc.) that simplify technical and product details, to be easily consumed and appreciated by non-technical audiences
- Lead our win/loss interview program
- Conduct deep technical research on tier 1 competitors using various methodologies including secondary research and recurring secret shopper research
- Monitor competitor activities, events, earnings calls, etc. and distribute synthesized insights with stakeholders on a recurring basis
About you:
- 2+ years in a competitive intelligence role, ideally with sole responsibility for the function; additional product marketing experience a plus
- Deep understanding of SaaS business models, buyers, buying journeys, and common competitive dynamics
- Proven track record of synthesizing signal and insight out of myriad sources of information to drive action among GTM teams and senior leadership
- Expertise and desire to conduct competitive analysis and generate actionable recommendations. Must love research!
- Strong writing skills, including experience crafting competitive messaging for sales teams
- Excellent communications and presentation skills
- Strong project management expertise
Company Overview:
PandaDoc empowers more than 40,000 growing organizations to thrive by taking the work out of document workflow. PandaDoc provides an all-in-one document workflow automation platform that helps fast scaling teams accelerate the ability to create, manage, and sign digital documents including proposals, quotes, contracts, and more. For more information, please visit https://www.pandadoc.com.
Company Culture:
We're known for our work-life balance, kind co-workers, & creative virtual team-bonding events. And although our Pandas are located across the globe, we stay connected with the help of technology and ensure that everyone on our team feels, well, like a team.
Pandas work best when they're happy. We retain our talent by upholding our values of integrity & transparency, and selling a product that changes the lives of our customers.
Check out our LinkedIn to learn more.
Benefits:
- An honest, open culture that emphasizes feedback and promotes professional and personal development
- An opportunity to work from anywhere — our team is distributed worldwide, from Lisbon to Manila, from Florida to California
- 6 self care days
- A competitive salary
- And much more!
PandaDoc is an Equal Opportunity Employer. We are committed to equal treatment of all employees without regard to race, national origin, religion, gender, age, sexual orientation, veteran status, physical or mental disability or other basis protected by law.
EXTERNAL RECRUITERS
Approval Requirement
The use of external recruiters/staffing agencies requires prior approval from our HR Team. The HR Team at PandaDoc requests that external recruiters/staffing agencies not to contact PandaDoc employees directly in an attempt to present candidates. Complying with this request will be a factor in determining future professional relationships with PandaDoc.
